Ma-Yi Theater Company (2009)

Ma-Yi Theater Company (2009)

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As Ma-Yi embarked upon its 20th year, it was nearing completion of a capital campaign to establish an endowment. It had also recently increased its yearly number of main-stage productions from two to three. As the theater’s leaders approached this landmark anniversary, they reflected back on Ma-Yi’s legacy of developing and fostering new work by Asian American playwrights and considered what future path the relationship between the Writers Lab and the theater company should take. Both Ortoll and Ma-Yi’s artistic director, Ralph Peña (who is also a member of the Writers Lab), felt strongly that the work coming out of the Lab was of high caliber and wanted to see it produced across the country. Going forward, what would be the ideal relationship between the company and this growing program?

This case provides an opportunity to discuss the special challenges of a culturally specific theater, as well as plotting the trajectory of a small company in New York.

Publication Date: 05-05-2009

Suggested Citation: Jane Jung, "Ma-Yi Theater Company (2009)," Yale Theater Management Knowledge Base Case 04-09, May 5, 2009

Keywords: Theater, Performing Arts, New York City, Culturally Specific Organization, Capital Campaign, Growth Trajectories

Teaching Notes: No

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This case is from the Theater Management Knowledge Base, a body of arts management material created by Yale School of Drama Theater Management students and faculty, overseen by an editorial board of leading practitioners. For more information or for help in selecting cases suitable for your educational or organizational purposes, please email yaletmknowledgebase@yale.edu.